Longshore Search SEO report · November 2026

Organic search brought you 64 quote requests in November.

That is 13 more than October and 26 more than last November. Two rewritten pages did most of it. The patio doors page went the other way, and fixing it is the first job for December.

For Marisol Vega, Alder & Slate Windows From Tobias Lindqvist Period Nov 1–30, 2026, against October and November 2025
Quote requests from search
64
Oct: 51 (+25%)Nov 2025: 38 (+68%)
Visits from search
9,840
Oct: 8,910 (+10%)Nov 2025: 7,120 (+38%)
Visits that became a request
0.65%
Oct: 0.57%Nov 2025: 0.53%
Share of all quote requests
41%
64 of 156 requestsOct: 36% (51 of 142)

Quote requests from organic search, by month

Requests dip every summer and climb every fall, so the fair comparison is last November. This one is 68% higher, which the season alone doesn't explain.

What moved, page by page

Six lines cover the whole site. Each one says why the number changed, because a position on its own tells you nothing about business.

PageVisitsChange on OctQuote requests
Window replacement cost guideRewritten Oct 27 with prices from your last 40 jobs. Now 4th for “window replacement cost spokane”, up from 9th. 2,310+67019 (11 in Oct)
Spokane window installationFour finished-job write-ups added Nov 4, each with a price range. Requests followed within the week. 1,420+29014 (9 in Oct)
Double pane vs. triple paneClimbing since September with no changes from us. Cold weather sends people to this question. 1,180+1306 (5 in Oct)
Home pageSteady. Nearly all of these visitors searched for you by name. 1,960+4013 (12 in Oct)
Patio doorsFell from 5th to 11th for “patio door replacement” after a national retailer published a comparison page on Nov 6. 610−2303 (6 in Oct)
The other 38 pagesNone moved by more than 40 visits. 2,360+309 (8 in Oct)
Whole site9,840+93064 (51 in Oct)

What we did in November

  • Added four finished-job write-ups to the Spokane installation page, each with the window type, the age of the house and the price range.
  • Fixed 23 links inside the site that still pointed at the old product catalog and landed on an error page.
  • Added the eight questions your estimators hear every week to the cost guide, with plain answers.
  • Asked 31 recent customers for a review on your business listing. Twelve left one, all four or five stars.

What didn't work

The patio doors page lost 230 visits and half its quote requests. Our page is 310 words with no prices and no finished jobs, and the page that overtook it has both. We should have rebuilt it in October alongside the cost guide. It is first on the list below.

The plan for December

Requests drop in December: last year they fell from 38 to 29. We would call 50 or more a good result.

  1. Rebuild the patio doors page with prices, three finished jobs and a plain comparison of sliding and French doors. Goal: back in the top five by the end of January.Live by Dec 18
  2. Publish a Coeur d'Alene page. Your crews work there every week and no page on the site says so.Live by Dec 11
  3. Write a guide to condensation on windows. People ask about wet glass when it gets cold, so it should be up before January.Live by Dec 22
One thing we need from you

Photos and prices for three recent patio door jobs, by Wednesday, December 9. Without them the new page is no better than the old one. We can go through all of this on our call on Thursday, December 10.

How we count: a quote request is a completed quote form from a visit that began on an unpaid search result. Phone calls are not included. Visits and positions come from your site's analytics and search data for Nov 1–30, 2026.